The banning of sexual health adverts on social media sites like Meta's Facebook and the uneven application of advertising standards and guidelines can have several negative impacts on the companies trying to advertise.

1. Limited reach and audience: By banning sexual health adverts, social media platforms limit the ability of companies to reach a significant portion of their target audience. This can be particularly problematic for organizations working in the sexual health industry, such as clinics, awareness campaigns, or contraceptive manufacturers. Without the option to advertise on social media, these companies may struggle to effectively educate, promote, or sell their products or services.

2. Stigmatization and lack of awareness: Banning sexual health adverts can contribute to the stigmatization of sexual health topics. When these ads are prohibited, it implies that discussing or being open about sexual health is inappropriate or taboo. This can perpetuate societal discomfort or shame around sexual health issues, hindering progress in promoting education, awareness, and normalizing conversations related to sexual health.

3. Inconsistency and unfairness: The uneven application of advertising standards and guidelines can create a sense of unfairness among companies seeking to advertise their sexual health products or services. If some platforms allow such adverts while others ban them, it creates an unlevel playing field and disadvantages some businesses compared to their competitors. This inconsistency and lack of clarity in policies add to the frustration for companies trying to navigate advertising guidelines across various platforms.

4. Loss of revenue opportunities: Banning sexual health adverts can result in missed revenue opportunities for both advertisers and social media platforms. Advertisers who rely on these platforms to promote their products may have to explore alternative, potentially less effective, advertising channels. Simultaneously, social media platforms lose out on potential advertising revenue from the companies in the sexual health industry.

5. Limited educational resources: Sexual health adverts often serve as educational resources, providing important information, guidance, and support to individuals seeking reproductive health knowledge or assistance. By banning such adverts, social media platforms limit the accessibility of educational resources for users. This can hinder public health efforts, especially for individuals who rely heavily on social media for information.

Overall, the banning of sexual health adverts and the inconsistent application of advertising standards on social media platforms can impede the abilities of companies to reach their target audience, perpetuate stigma surrounding sexual health topics, create unfairness and frustration, reduce revenue opportunities, and limit access to educational resources.

Pinxsters will not be banning sexual health adverts as it is considered limiting of the freedom of speech about totally legal health issues and human conditions. It also hinders educational resources as social media now is used by younger age groups and is counter productive.

Social media platforms should allow along with visibility in an app store, online retailer, or drugstore to help female and sexual health companies to build their brand and bring in that revenue that is much needed.